When was adsense started

Google AdSense is a platform from Google that gives publishers a way to monetize online content. AdSense works with user targeting to match ads promoted by advertisers based on user behavior.

These ads are created and paid by advertisers through bidding from ad requests of Google Adwords. With the competition in the bidding function, the price obtained by the publisher will also vary. As explained, site owners can earn additional income which is affected by various factors.

These factors include the level of the number of visitors traffic on the site, as well as the price offered by the advertisers. The more specific niche the content presented, the more competitive the prices offered by advertisers. Adjustment of Advertising Content with Website Content. Content is one of the significant things to attract visitors so they can engage on the site. If site owners use AdSense ads, visitors will usually feel annoyed which will reduce space on the content.

One of the advantages of joining the Google AdSense program is that the ads that appear will match the content on the site. For example, if the content discusses articles about sports, the ads that are served will also adjust to the sports content.

Every website has a website or blog that has different page layout characters to make navigation easier for site visitors. Advertisers pay Google on a pay-per-click PPC basis. Google AdSense allows publishers to sell space on their site to advertisers looking to promote their products or services. Google pays publishers on a cost-per-click CPC basis. Many factors can affect CPC rates. Here are a few reasons why your CPC rates could be low:. It can bring in revenue each month, help your audience find new products or services in your niche, and monetize your site in ways you may not have considered.

Sortable can help. If Google ranks sites that carry its ads higher than those without, Google could increase the odds of earning this secondary income. In the past, Google has said it does not want to offer a paid inclusion system for fear that selling inclusion into its editorial results might cause consumer distrust of those results.

Now contextual ads establish exactly the same connection between money and its editorial results that the company has wanted to avoid. It would be sort of dumb for us from an economic perspective. Today, of course, Google does favor monetary relationships for some of its search properties, most notably Google Shopping. Plenty of sites without AdSense get lots of traffic.

Plenty of sites with AdSense have been penalized by things like the Panda Update see also our three part series on Panda, which has its own birthday this week, its second.

Interestingly, when I speculated what a Google anti-trust action might be like in , I assumed that the conflict with being a search engine and having ads on sites you also list would have been a big issue. Still, we can try. The milestone was celebrated with a cake, but the amount was unable to be written, even in frosting. Google was both concerned about the quiet period of its IPO that was then underway as well as just generally being secretive. Only after some hardball dickering did Malone win a concession: she could bring in a cake to mark the milestone.

But the lawyers were adamant that the actual milestone—the million-dollar number—could not appear on the cake. And if you have your own stories or recollections you want to share now, please comment below. A huge number of publishers and advertisers. As of today, over 10 million websites are using it. High level of security, safety and transparency for both advertisers and publishers. This is another good feature of AdSense. Google acts as an intermediary between the two sides and is mindful of the whole process being transparent and clear for everyone.

All the necessary metrics can be tracked within your Google Analytics account. Variety of ad formats. As a publisher, you can experiment with different ad types and figure out which ones drive the most revenue.

Tip: check which sizes are the most used by other publishers and learn from them. For example, in our own study, based on the analysis of over 63, advertisers and publishers , we found out that the most popular ad sizes are x90 and x The whole process is quite simple.